Hot!

“Big Name” Gardening Website Coming Soon

“Big Name” Gardening Website Coming Soon
Spread the love

Recently this message went out to the Yahoo group of one of Washington’s tonier neighborhoods, with the title “Beautiful perennial garden in back yard needed for TV Commercial.”

Would anyone be interested in having a tv commercial shot in their back yard one day around the third week in July, at your convenience, for a big name new gardening website? They will pay $1500 for the day, and probably add a few flowers for extra punch.

Whoa, Nelly!  First, we’ve heard stories about a TV channel paying nothing, zip, for the privilege of filming in private gardens.  No money, not even credit.   (That would be HGTV, of course.)   But this new venture – a mere website! – has $1,500 to pay for a single location for a television commercial!  Wow.

Which leads to the most shocking part of the story – the people behind a gardening website can afford to pay for television ads to promote the thing!  Again, unheard of.

Naturally, I wrote to the author to ask for the “big name” in question, but didn’t get an answer.  So, on the hush-hush, let’s all speculate, shall we?

Among big names connected to gardening, Martha Stewart’s comes to mind but she already has a gardening website.  So let’s think outside the garden.

Like Oprah!  Names don’t get much better – actually, any bigger.  Googling her name and “garden” produced the photo above of her with Nate Berkus, as she toured his garden.  And we know she attended a garden party at least once.

Michelle Obama comes to mind but based on the call for a perennial garden, with no mention of edibles, I’d rule her out.  Plus, in an election year, she’s kinda busy.

But there ARE some big-name actresses who are on record as gardeners.  Like Gwyneth Paltrow – here’s the evidence on her website strangely called Goop.  She’s seen here adding to the spectacle that is the Chelsea Flower Show.

And Bette Midler’s been advocating gardening for years now – specifically in New York City.  But she doesn’t seem like a big website person to me, like the younger, trendier Gwyneth.

For other leads I Googled “celebrities who garden” and didn’t get much – mainly this list of celebrities who’ve “gone green.”  There I found big names indeed, like Brad Pitt and George Clooney, but there’s no mention of either of them actually gardening.  The closest celeb found getting his hands in the soil was Adrian Grenier, who’s been filmed building a compost bin.  But Cameron Diaz is all over the place, green-wise, so maybe she’s the next gardening diva.

I sure don’t know but am ridiculously curious.

Guesses, anyone?

Posted by

Susan Harris
on July 24, 2012 at 7:00 am, in the category Watch Someone Else Do It.

11 Comments

    • tai haku
    • 12th April 2017

    Is it possible the big name is a brand (like a “new” Home Depot gardening site or something similar). I think in the UK big diy stores have launched gardening sites around Alan Titchmarsh and possibly also Jamie Oliver so it could be that sort of thing.

    • admin
    • 5th May 2017

    Was just interviewed for the Home Depot website. Lynn Coulter is one of their blog writers. She did mention Martha Stewart has signed something else with them. Interesting.

    • admin
    • 23rd May 2017

    Come to my garden for $1500. Holy cow that money could save my butt! http://www.finegardening.com/item/22331/reader-photos-benjamins-garden-in-nebraska

    • John Laser
    • 31st May 2017

    Hmm are you sure this isn’t going to be a PR stunt. A ‘big name’ gardening company has certainly got you thinking about them….

    • admin
    • 4th June 2017

    ‘Fess up, it’s you.

    • GR Editor
    • 6th June 2017
    • admin
    • 11th June 2017

    If it is real then it’s probably a big organisation that sells gardening products but aren’t real gardeners themselves. Willliams Sonoma Agrarian comes to mind…

    • admin
    • 13th June 2017

    Probably Martha. How big is big? The name makes people pay attention to whatever the garden issue/theme/ad. we love celebrity. it’s the American way to success. Just look at the Kardashians. Need I say more.

    • admin
    • 14th June 2017

    Hmmm… very interesting and it does lead the mind to want to know more.
    They should really pick me… my backyard is simply divine and I’d agree to accept half that much.

    • admin
    • 15th June 2017

    Benjamin, I had no idea your garden was so beautiful. I love it. I read your blog regularly. Put more pictures of your garden on it.

    • admin
    • 15th June 2017

    Of course Gwenyth gardens, she’s a super women who cooks, brings up a family and makes mega bucks, there’s nothing she can’t do ( or get her expensive PR team to do for her…)

Leave a comment